#164 - Jake Shapiro - It’s This Incredibly Engaging, Highly Effective Medium For Really Valuable Listening

64 minutes

In episode 164, we welcome our guest, Jake Shapiro. Jake begins by talking about his background, as well as his early days in public radio with NPR.

Meb asks Jake to expand on major moments for podcasts. Jake discusses the three waves of podcast growth from the 2003-2005 era where podcasts were first introduced, to when Apple incorporated podcasts on its platform and the introduction of the iPhone, to 2014 when both a confluence of trends and Apple breaking out podcasts from iTunes as a standalone app created an important inflection point for growth.

Meb asks Jake to get into the point when he started branching out into some new ideas. Jake explains the spinout of Matter Ventures which launched as an accelerator for early stage mission driven media companies.

Next, Jake walks through the frustration with monetization and the solution that ultimately spurred RadioPublic. As it was spun out to run as a startup, Jake left with it. He discusses the backing it had, and RadioPublic’s current focus.

As the conversation winds down, Jake talks about podcasts being under monetized. This was the inspiration for Podfund, a fund that set out to help podcasters with tools, expertise, as well as startup and growth capital.

Hear all this and more in episode 164.

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